Does my small business need a website?

Business Tips, Website Design

Many business ownwers find themselves asking this question.

The Answer?

Yes, absolutely.

No matter what industry you’re in, to grow and create new business you will need to have an online presence.

When was the last time you had a look in the yellow pages or phone book to find a local business? With 81% of adults in the UK owning a smartphone, the easiest thing they’re able to do is instantly search the internet for the information they need.

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When you have a website you have the potential to be found by new customers when they are searching for local businesses in your area.

Wouldn’t it be great if your business showed up on a potential customer’s Google search?

Your credibility as a company increases greatly when you have a website, leading to an increase in sales from customers that wouldn’t have known your local business even existed. Having a website will help you get ahead and not let your competitors get the work instead.

Increase your online presence with social media.

Social media is a great way to increase your online presence, although there are limitations.

If you want to give your customers quick updates on upcoming offers or events then social media can really help. However, don’t think of it as a replacement for a website.

When your potential new client wants to find out about your business and what services you provide, they will expect to find a link to your website.

Social media should be used to push cutomers to your website, where they can find all the important information.

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Is having a website expensive?

Website design costs can vary depending on the size of the site and how customised you would like it. Ultimately, your business type will dictate what kind of site you require. For example, if you are a local restaurant and would like to display the menu, pictures and contact details then this isn’t going to be too pricey. Compare that to a local furnishing business that requires a fully built store allowing items to be sold online, this would be a distinctly larger project.
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What if I don’t have the time?


Once your website is built it will need to be updated with new content so that existing customers have a reason to come back. Having a blog section is an ideal way to showcase new products or sale events and it also shows that you update your site regulary, which demonstrates to potential customers that you are more likely to respond to contact forms etc.

If you don’t have the time to update the website yourself, then your web designer can help you maintain and update each month, keeping your content fresh for repeat clients. These updates will also help attract new visitors to your site, increasing your sales.

We’re here to help.
Here at DCX we specialise in creating custom websites to fit your business. Each website is created from the ground up with your business in mind.

We can keep your website fully maintained and up to date, so you can concentrate on your business.

Contact us to see how we can help your local business grow.

For Web design information click here.


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